ecommerce-marketing-mastery

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At Last, You’ll Have A Step-By-Step Process & All The Tools You Need to…

MAKE MORE SALES & PROFIT FROM YOUR ECOMMERCE STORE

(HINT: The process looks something like this…)

7556223-0-image01Every day, more and more people are shopping online.

According to research from eMarketer, ecommerce sales nearly doubled from 2008 to 2014…

And they’re on pace to nearly double again by 2019.

With more people shopping online, there are fewer people shopping in stores…as you can see in this chart from the Wall Street Journal:

7556218-0-image00The writing on the wall is clear: if you sell products directly to consumers, you NEED a high-converting ecommerce store.

even if you already have a profitable physical store.

And if you’re a marketer or an agency, you NEED to know how to improve sales for your ecommerce clients.

Here’s the problem:

As more companies enter the ecommerce marketplace, the competition is growing fierce. It’s getting harder and harder to stand out from the noise.

“Mediocre marketing” just won’t cut it.

And that’s exactly why we can make this claim…

(HINT: The process looks something like this…)

7556223-0-image01-768x594At Last, You’ll Have A Step-By-Step Process & All The Tools You Need to…

Source: http://www.wsj.com/articles/SB10001424052702304419104579325100372435802

(…Who Actually Know What They’re Doing)

What’s the one thing that separates a successful ecommerce company…

…from an unsuccessful one?

Of course it’s important to offer high-quality products and provide top-notch customer service.

But those things—by themselves—aren’t enough.

After all, you could offer the best product in the world…

But if nobody knows it exists…

If nobody knows how great it is…

Then nobody is going to buy your amazing product.

That’s why the #1 thing that separates successful ecommerce stores from unsuccessful ones is great marketing.

In your gut, you probably know this is true.

Knowing exactly how to get your products in front of the right people… Persuading those people to buy… And maximizing the value of each and every transaction…

(Over and over again…)

…is the key to ecommerce success.

That’s why we created the Ecommerce Marketing Masterclass & Certification program.

This program will teach you absolutely everything you need to optimize any ecommerce store to generate more sales & profit.

You’ll know how to optimize an ecommerce website, how to generate ecommerce traffic, how to write ecommerce emails, and much more.

In this masterclass, you’ll learn:

  • How to build excitement while reducing buyer’s remorse and refund rates with a solid pre-arrival email sequence
  • How to structure your shopping cart & checkout pages to minimize cart abandonment and maximize revenue
  • The 12 most critical features to look for when choosing a help desk that will help ensure you are giving your customers a positive & memorable experience
  • Our top 5 tips for writing highly profitable ecommerce emails (hint: use images to sell the click)
  • The 8 components of our “Core Store Architecture,” and why every ecommerce business NEEDS to have these 8 things on their website
  • The #1 mistake to AVOID when writing product descriptions, and the top 7 product description best practices that will help make your products more compelling & desirable to visitors
  • How the proper use of a single ecommerce widget can create an immediate 12-25% increase in your average order value
  • Exactly what to put on your “About Us” page to foster trust and start building a strong connection with your visitors
  • How to increase sales with the strategic use of product videos (hint: shoppers who view a product video are 174% more likely to purchase)
  • The 11 specific things you should put in your website header, and why you should employ a “double header” to ensure a seamless user experience
  • What the “Firestone Footer” is, and how to use this credibility-boosting format to encourage visitors to consume the message of your brand
  • How to structure your category pages to maximize your conversion rates (hint: this layout is different for category pages with few products vs. those with many products)
  • Why product description pages are the #1 most important pages on your website, and the 12 winning elements you must include on EVERY product page to maximize conversions
  • The 9 features your reviews widget needs to have, and the #1 best reviews widget we recommend to all ecommerce businesses
  • What a “discount ladder” is, and how to use this properly in your email sequences to maximize sales & revenue…while keeping your average order value as high as possible
  • The 3 specific videos you need to create, along with what to say in them and where to put them on your website
  • What “smart automation” is, how to use it, and why this is an essential feature for ecommerce stores
  • How to create a highly effective cart abandonment email sequence that convinces cart abandoners to return and complete their purchase
  • The 3 critical elements you need to create a compelling brand persona and story that resonates with today’s shoppers
  • What a “win-back campaign” is, and how to use them to increase return visits & repeat purchases
  • How to create package inserts that increase product consumption and encourage better customer satisfaction
  • Why it’s absolutely critical to have a prominent search bar in your website, and how to analyze your website search data toimprove your product offerings (did you know that 30% of ecommerce revenue comes from the 5% of visitors who use your search bar?)
  • Which ecommerce platform you should be using, and how to decide when (and if) it’s a good idea to re-platform
  • The exact structure of a winning ecommerce homepage, plus 7 homepage best practices you should follow to encourage visitors to stay on your site (hint: homepages rich with content win in today’s ecommerce landscape)
  • The secret of our 4-step content amplification process that builds a strong relationship with your community and gets people coming back to your website on a regular basis
  • How to collect & leverage conversion assets (like customer pictures, video reviews, and other forms of social proof) you can use to increase conversion rates on your website

The opportunity in ecommerce is huge and getting bigger everyday.

But with big profit potential…comes big competition.

No one can afford to figure this stuff out by trial and error.

To succeed in this market, you need a repeatable, consistent, and effective SYSTEM to drive ecommerce profits.

One that works over and over, across all industries. And that’s exactly what you’ll get when you sign up for the Ecommerce Masterclass.

If you’re interested in becoming an Ecommerce Marketing Master, then I have just one question for you:

Are You A “Doer”…or Just a “Talker?”

(or…Why You Might Want To Get Certified)

Let’s face it: Marketing experts are a dime a dozen.

So how do you separate those who “walk the talk” from the ones who merely…

…talk?

That’s the problem!

And at DigitalMarketer, it was our problem, too. You see, we don’t just teach marketing best practices, we actually DO MARKETING for businesses that we ACTUALLY OWN.

We aren’t researchers. We aren’t journalists.

We’re business owners running companies (both online and offline) in B2B and B2C markets selling everything from cosmetics to camping equipment to industrial water filters and everything in-between.

In other words: WE ACTUALLY DO THIS STUFF…

…so we know how hard it is to find truly skilled people who know what they’re talking about.

And that’s why we created the “Ecommerce Marketing Mastery” course and certification.

We built this certification to train our own team members, but in the spirit of “open sourcing” our business (which is what DigitalMarketer is all about) we’re now making this certification and training available to the world.

In short, we’re making it available to YOU…

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